Archive by Author
Retail Revitalized: New Spaces in Not-So-New Places
Issue: August 2010 by Mitchell Malcheff.
Take care if you happen to be walking around downtown anytime soon, you may just get a stray piece of sawdust in your eye from one of the many renovation projects going on. Many current renovators are doing their best to stay true to the original historical architecture while making allowances for modern conveniences. Don [...]
Continue Reading
SYNQ Marketing
Issue: July 2010 by Mitchell Malcheff.
If there are two keys to marketing, they are this: How inexpensively can you do the job, and who do you know? A collaboration of four Lynchburg area companies is hoping that their one-stop shop approach will help the SYNQ Marketing Group lower costs for clients by capitalizing on their combined relationships. SYNQ is comprised [...]
Continue Reading
Parking Downtown: What’s the Solution to a “Growing” Dilemma?
Issue: July 2010 by Mitchell Malcheff.
Newton’s law of motion states: “For every action, there is an equal and opposite reaction.” That familiar phrase aptly applies to Lynchburg’s revitalized downtown. In this case, the equal and opposite reaction to all the growth downtown is experiencing is a parking problem. In an effort to generate turnover and alleviate traffic congestion, the city [...]
Continue Reading
Lynchburg Ink
Issue: June 2010 by Mitchell Malcheff.
When David Casper started Caspian Tattoo 19 years ago in 1992, he didn’t have much competition—just one other shop. From the beginning, the business grew as tattoos became more mainstream in the late ‘90s. Today, Casper competes with six other local shops, if you count Madison Heights. Despite the added competition, business is booming not [...]
Continue Reading
Scooters Rev Up Retail in Lynchburg
Issue: May 2010 by Mitchell Malcheff.
The first thing you need to know is a scooter is not a moped. Mopeds are bikes with motors that require pedaling on your part. The second thing you need to know is a scooter goes a lot faster than you think. Yeah, some of them might not be best for a trip up say, [...]
Continue Reading
Bridge to Cabell: An Extension to Downtown Lynchburg?
Issue: May 2010 by Mitchell Malcheff.
One of Lynchburg’s historic areas, Daniel’s Hill, home to Point of Honor, is receiving a makeover of sorts. The D Street Bridge, one of only two entrances into the neighborhood, which is primarily located on Cabell Street, is being rebuilt. The bridge will be complete in December 2010 and may help to expand a burgeoning [...]
Continue Reading
At the Speed of “Very Light”: The Car of the Future is Right Here in Lynchburg
Issue: April 2010 by Mitchell Malcheff.
1415 Kemper Street in Lynchburg is a dilapidated, tired warehouse that, at first glance, looks abandoned. No signs mask its weathered walls to indicate that any occupant has moved into the 360,000 square feet that used to house a textile factory. Hidden on the ground floor, though, is Edison 2, a company that is attempting [...]
Continue Reading
Planned Communities: Are They Worth It?
Issue: March 2010 by Mitchell Malcheff.
The Muse is busy today. Six people are in line and the tables are full. A couple perches at a table in the balcony above the crowd, pecking away at their Macbooks and occasionally looking for a new song on their iPod. The popular coffee shop fronts Enterprise Drive in the heart of Wyndhurst and [...]
Continue Reading
Project Lifesaver
Issue: February 2010 by Mitchell Malcheff.
Every 70 seconds, someone in the U.S. is diagnosed with Alzheimer’s, according to the 2009 Alzheimer’s Facts and Figures Report. Another 5.3 million people live with the disease, 42,000 of which are in the Central and Western Virginia region. Alzheimer’s takes a heavy toll on primary caregivers, as those with the disease often wander off [...]